Without spoiling the plot, graphic adventure game Life is Strange deals heavily with themes of bullying. And while getting a couple million–or how ever many people played Life is Strange–to play through a compelling story that deals with themes of bullying can only help people understand the severity of the issue, publisher Square Enix is prepared to do more.
From now until January 19th, Square Enix will make a donation to PACER’s National Bullying Prevention Center to fight bullying for each social media post using the hashtag #EverydayHeroes. According to the drive’s official website, the idea is for people to share stories of how they “overcame adversity, stood up for what’s right, or helped a friend in need.”
Whether it be physical, verbal, social, emotional or cyber, everyone has had a brush with bullying or knows someone that’s been a victim. So why not help Square Enix and Life is Strange help eradicate bullying, especially when all you have to do is post the hashtag #EverydayHeroes?
Life will always be strange, however, it could do without the bullying.
One thing that worries me about this campaign is…nowhere does it specify how much money Square Enix plans to donate to PACER’s National Bullying Prevention Center per #EverydayHeroes hashtag. Regardless, any amount money getting donated to anti-bullying campaign can only be a good thing.