Genshin Impact
Genshin Impact has over 60 million monthly active users and has generated over $4 billion in revenue.
case
Levelled Up
192K+
New players delivered
Client's Need
miHoYo came to us searching for ways to increase its player base and avoid losing momentum as one of the most popular games across the globe.
Our Approach
For a well-known game, the solution was to take advantage of that and build new hype around it.
We game planned using word of mouth to create personalized banners while using targeted promotion focusing on the game’s specific niche.
experts